Just Like This, Again This Time — Design by Vu Long ©

Design by Vu Long ©

Updated May 2026

Vu Long is a multidisciplinary designer based in Saigon, specializing in the intersection of Branding, Motion, and Digital Experience.

With a portfolio spanning commercial ventures and cultural initiatives, Vu approaches every project with a dual-focus: striking visual storytelling and seamless user utility. Whether it’s a 3D motion sequence or a complex web interface, his work is defined by a commitment to harmonizing bold aesthetics with functional design.

+(84) 0988 201 604
[email protected]
@veyou.vu (IG Handle)

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Just Like This, Again This Time Exhibition

Commissioned by SMU Libraries,
Exhibition Curator: Louis Ho
Collection Curator: Kamiliah Bahdar

Creative Direction,
Branding & Exhibition Design.

2026, Singapore

Visual identity for the exhibition Just Like This, Again This Time, titled “Rhythm of Resilience”, inspired by Acheik weaving, a traditional Myanmar textile known for its intricate patterns of repetition and flow. The concept translates weaving as both structure and metaphor—where rhythm and repetition become a symbol of resilience, continuity, and collective memory.

Drawing from the curatorial narrative, the identity reflects cycles of struggle and survival, histories that do not progress linearly, and lived experiences that continuously return and overlap. It becomes a visual meditation on recurrence, where rhythm is understood as both resistance and remembrance.

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Just Like This, Again This Time Exhibition
Global Design Initiative 2.0
The Drawing Paper Issue 01
Ox Street Pop-Up Experience
Meraculus
Emerald Hill Conservation Association
Motion for Coca-Cola Museum
CROSSROADS 2022 Website
Motion for Design Future Forum 2024 - Singapore
Motion for Asian Film Archive [1]
Motion for Asian Film Archive [2]